{"id":387,"date":"2017-07-18T06:43:32","date_gmt":"2017-07-18T05:43:32","guid":{"rendered":"http:\/\/www.imenik-podjetij.com\/nasveti\/?p=387"},"modified":"2017-07-18T06:43:32","modified_gmt":"2017-07-18T05:43:32","slug":"oglasujte-google-adwords","status":"publish","type":"post","link":"https:\/\/www.imenik-podjetij.com\/nasveti\/oglasujte-google-adwords\/","title":{"rendered":"Ogla\u0161ujte z Google AdWords"},"content":{"rendered":"

Dosezite potencialne stranke, ki so od va\u0161ega podjetja oddaljene le nekaj kilometrov, z Google AdWords<\/a>, ali pa oglase prikazujte v celotnih regijah in razli\u010dnih dr\u017eavah. Odlo\u010ditev je v va\u0161ih rokah, pri tem pa pla\u010date le klik na va\u0161 oglas. Pomembno je, da vas stranke opazijo natanko takrat, ko v Googlu i\u0161\u010dejo neko stvar ali storitev, ki jo va\u0161e podjetje ponuja, to\u010dno to pa lahko dose\u017eete z Google AdWords.<\/p>\n

Google AdWords ponuja kar nekaj mo\u017enosti za doseganje ciljnih skupin in potencialnih strank. Mo\u017enosti za ogla\u0161evanje so besedilni oglasi v iskalnem omre\u017eju, slikovni prikazni oglasi, video oglasi na YouTubu<\/a> in oglasi v aplikacijah za mobilne naprave, vse sem podrobnej\u0161e predstavila v drugem delu \u010dlanka.<\/p>\n

Dejstvo je, da se v Googlu dnevno izvede milijone iskalnih poizvedb. Z va\u0161im oglasom lahko poskrbite, da vas bodo stranke opazile in razmislile o va\u0161i blagovni znamki, ponudbi ali storitvi.<\/p>\n

Predstavitev vseh \u0161tirih mo\u017enosti ogla\u0161evanja Google AdWords<\/h3>\n

\"Google\"<\/p>\n

Oglasi v iskalnem omre\u017eju Google<\/h3>\n

Ustvarite oglas, v katerem ljudem poveste, kaj ponujate. Izberite klju\u010dne besede, ki bi jih potencialne stranke lahko vpisale v iskalnik Google, in pri\u0161le z njimi do va\u0161ega podjetja. Dolo\u010dite dnevni prora\u010dun in oglas bo pripravljen za prikazovanje potencialnim strankam.<\/p>\n

Prikazni oglasi<\/h3>\n

Prikazni oglasi se prikazujejo v ve\u010d kot 650.000 aplikacijah in na ve\u010d kot 2 milijonih spletnih mest. Na ta na\u010din se bo va\u0161 oglas pojavil tam, kjer je va\u0161a ciljna skupina. Na voljo imate: besedilne oglase, oglase v Gmail-u, pasice in oglase v aplikacijah.<\/p>\n

Video oglasi<\/h3>\n

Naredite svoj video, ustvarite lastni YouTube kanal in video nanj nalo\u017eite. Uporabite AdWords za za\u010detek prikazovanja ogla\u0161evalske akcije v YouTubu (va\u0161 video bo prikazan ob sorodnih videih in rezultatih iskanja v YouTubu). Svojo ciljno skupino lahko izbere in dolo\u010dite dnevni prora\u010dun. Za preverjanje uspe\u0161nosti uporabite YouTube Analytics.<\/p>\n

Oglasi za aplikacije<\/h3>\n

Predstavite svojo aplikacijo na preprost na\u010din uporabnikom naprav Android ali iOS v Googlu, pri \u010demer niso od vas zahtevane nobene ogla\u0161evalske izku\u0161nje.<\/p>\n

Vnesite \u017eeleno besedilo in svojo lokacijo, Google pa bo za vas oblikoval in ustvaril oglase za aplikacije po meri, ki jih boste lahko v ve\u010d oblikah prikazovali po celotnem Googlovem omre\u017eju. Oglase lahko kadar koli spremenite. Obvezno dolo\u010dite dnevni prora\u010dun. Razmislite o svojih \u017eeljah, kaj so va\u0161i cilji in pri\u010dakovanja od uporabnikov in njihovih dejanj v va\u0161ih aplikacijah in Google bo va\u0161 oglas prikazal uporabnikom, za katere je najverjetneje, da bodo tak\u0161na dejanja izvedli.<\/p>\n

 <\/p>\n

Nau\u010dite se ogla\u0161evanja na Googlu – Mihov.com spletne storitve d.o.o.,<\/a><\/h4>\n

nudi individualna usposabljanja Google AdWords v trajanju 3 \u0161olskih ur. Te\u010daj vodi strokovnjak z veljavnim opravljenim certifikatom “Google AdWords Qualified” za podro\u010dja iskalnega omre\u017eja, prikaznega omre\u017eja in mobilnih oglasov, ki ima z ogla\u0161evanjem v omre\u017eju AdWords ve\u010d kot 8 let izku\u0161enj.<\/p>\n\n\n

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\n 3.7\/5 - (3 votes) <\/div>\n <\/div>\n","protected":false},"excerpt":{"rendered":"

Dosezite potencialne stranke, ki so od va\u0161ega podjetja oddaljene le nekaj kilometrov, z Google AdWords, ali pa oglase prikazujte v celotnih regijah in razli\u010dnih dr\u017eavah. Odlo\u010ditev je v va\u0161ih rokah, pri tem pa pla\u010date le klik na va\u0161 oglas. Pomembno<\/p>\n","protected":false},"author":4,"featured_media":391,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[32,13,14,37,34,12,36,35,33],"class_list":["post-387","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-oglasevanje-na-googlu","tag-google-adwords","tag-marketing","tag-oglasevanje","tag-oglasi-v-iskalnem-omrezju","tag-oglasi-za-aplikacije","tag-pridobivanje-strank","tag-prikazni-oglasi","tag-videooglasi","tag-vidnost-podjetja"],"yoast_head":"Ogla\u0161ujte z Google AdWords<\/title>\n<meta name=\"description\" content=\"Google AdWords ponuja kar nekaj mo\u017enosti za doseganje ciljnih skupin in potencialnih strank. 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